The construction of consumer dynamic trust in cross-border online shopping : qualitative research based on Tmall Global, JD Worldwide and NetEase Koala
Xuhui Wang, Bo Zhao and Jiaqi Chen
| Year of publication: |
2022
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|---|---|
| Authors: | Wang, Xuhui ; Zhao, Bo ; Chen, Jiaqi |
| Published in: |
Journal of contemporary marketing science. - Bingley : Emerald, ISSN 2516-7499, ZDB-ID 2952865-3. - Vol. 5.2022, 1, p. 1-28
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| Subject: | Consumers' dynamic trust | Cultural distance | Geographical distance | Grounded theory | Import cross-border e-commerce | Institutional distance | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Electronic Commerce | E-commerce | Kulturelle Identität | Cultural identity | Geographische Entfernung | Geographic distance | Welt | World | Multinationales Unternehmen | Transnational corporation | Grounded Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCMARS-08-2021-0031 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013272698