The dark-side of coopetition : it's not what you say, but the way that you do it
Year of publication: |
2022
|
---|---|
Authors: | Crick, James M. ; Crick, Dave ; Chaudhry, Shiv |
Published in: |
Journal of strategic marketing. - London : Routledge, ISSN 1466-4488, ZDB-ID 2020800-5. - Vol. 30.2022, 1, p. 22-44
|
Subject: | Coopetition | dark-side | New Zealand | resource based view | Koopetition | Neuseeland |
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