The determinants of consumers’ online shopping cart abandonment
| Year of publication: |
2010
|
|---|---|
| Authors: | Cadwallader, Susan ; Jarvis, Cheryl Burke ; Bitner, Mary Jo ; Ostrom, Amy L. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 38.2010, 2, p. 240-251
|