The development, validation, and implications of a measure of consumer competitive arousal (CCAr)
Bridget Satinover Nichols
| Year of publication: |
2012
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|---|---|
| Authors: | Nichols, Bridget Satinover |
| Published in: |
Journal of economic psychology : research in economic psychology and behavioral economics. - Amsterdam [u.a.] : Elsevier, ISSN 0167-4870, ZDB-ID 865181-4. - Vol. 33.2012, 1, p. 192-205
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| Subject: | Anxiety | Competition | Rivalry | Reaction formation | Attitudes | Konsumentenverhalten | Consumer behaviour | Wettbewerb |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009488930