The distribution trap : keeping your innovations from becoming commodities
Andrew R. Thomas, Timothy J. Wilkinson
| Year of publication: |
2010
|
|---|---|
| Authors: | Thomas, Andrew R. ; Wilkinson, Timothy J. |
| Publisher: |
Santa Barbara, Calif : Praeger |
| Subject: | Distributionstheorie | Produktmanagement | Innovationsmanagement |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 174 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-313-36552-2 |
| Classification: | Forschung und Entwicklung |
| Source: |
Persistent link: https://www.econbiz.de/10004948805