The Dot.com Retail Failures of 2000: Were There Any Winners?
| Year of publication: |
2002
|
|---|---|
| Authors: | Mahajan, Vijay ; Srinivasan, Raji ; Wind, Jerry |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 30.2002, 4, p. 474-486
|