The dynamics of entry mode choice in challenging business environments : an exploratory study of medium sized exporters' entry into Africa
Henrik Gundelach, Michael W. Hansen
| Year of publication: |
2020
|
|---|---|
| Authors: | Gundelach, Henrik ; Hansen, Michael W. |
| Published in: |
International journal of export marketing : IJExportM. - Olney, Bucks : Inderscience Publishers, ISSN 2059-0903, ZDB-ID 2858136-2. - Vol. 3.2020, 3, p. 174-203
|
| Subject: | export | internationalisation | Uppsala model | Africa | entry modes | challenging business environments | resource-based view | RBV | institutional perspective | medium-sized enterprises | MEs | path dependency | experiential learning | inertia | Internationaler Markteintritt | International market entry | Afrika | Ressourcenorientierter Ansatz | Resource-based view | KMU | SME | Betriebliches Umfeld | Business environment | Multinationales Unternehmen | Transnational corporation | Markteintritt | Market entry | Export | Lernende Organisation | Learning organization |
Online Resource