The effect of ICT on relationship enhancement and performance in tourism channels
Carmen Berné; Margarita García-González; María E. García-Uceda; José M. Múgica
| Year of publication: |
2015
|
|---|---|
| Authors: | Berné, Carmen ; García-González, Margarita ; García-Uceda, María E. ; Múgica Grijalba, José Miguel |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 48.2015, p. 188-198
|
| Subject: | Business performance | Distribution channels | ICT | Intermediaries | Relationship intensity | Relationship enhancement | Informationstechnik | Information technology | Vertriebsweg | Distribution channel | Lieferantenmanagement | Supplier relationship management | Unternehmenserfolg | Firm performance | Beziehungsmarketing | Relationship marketing | Tourismuswirtschaft | Tourism industry |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010508415