The effect of online reviews on product sales : a joint sentiment-topic analysis
Xiaolin Li, Chaojiang Wu, Feng Mai
| Year of publication: |
2019
|
|---|---|
| Authors: | Li, Xiaolin ; Wu, Chaojiang ; Mai, Feng |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 56.2019, 2, p. 172-184
|
| Subject: | eWOM | Electronic word-of-mouth | Star rating | Textual sentiment | Topical sentiment | Product reviews | Sales | Joint sentiment-topic analysis | JST | Mediation analysis | Virales Marketing | Viral marketing | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Emotion | Konsumentenverhalten | Consumer behaviour | Bewertung | Evaluation | Social Web | Social web | Absatz | Personalisierung | Personalization | Verkauf | Selling |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2018.04.007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011997619