The effect of social stratification on market behavior
Kim B. Rotzoll
| Year of publication: |
1968
|
|---|---|
| Authors: | Rotzoll, Kim B. |
| Published in: |
Analytical viewpoints in marketing management. - Englewood Cliffs, NJ : Prentice-Hall. - 1968, p. 60-69
|
| Type of publication: | Article |
|---|---|
| Notes: | aus: Journal of Advertising Research. 1967, March |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002717201