The effect of user-controllable filters on the prediction of online hotel reviews
Year of publication: |
September 2017
|
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Authors: | Hu, Ya-Han ; Chen, Kuanchin ; Lee, Pei-Ju |
Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 54.2017, 6, p. 728-744
|
Subject: | Online hotel review | Review helpfulness | Sentiment analysis | Review extremity | Prediction | Electronic word of mouth (eWOM) | Virales Marketing | Viral marketing | Hotellerie | Hotel industry | Social Web | Social web | Online-Handel | Online retailing | Internet | Prognoseverfahren | Forecasting model | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing |
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