The Effects of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Customer Retention
| Year of publication: |
2005
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|---|---|
| Authors: | Gustafsson, Anders ; Johnson, Michael D. ; Roos, Inger |
| Published in: |
Journal of marketing. - Chicago, Ill : Publications Group of the American Marketing Association, ISSN 0022-2429, ZDB-ID 2183183. - Vol. 69.2005, 4, p. 210-218
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