The effects of frequent flyer programs in the competition with high speed rail : a case study of air passenger preference in Japan
Year of publication: |
2023
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Authors: | Mizutani, Jun ; Sakai, Hiroki |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 106.2023, p. 1-11
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Subject: | High speed rail | Frequent flyer programs | Conjoint analysis | Marginal willingness to pay | Hochgeschwindigkeitsverkehr | High-speed rail | Japan | Zahlungsbereitschaftsanalyse | Willingness to pay | Conjoint-Analyse | Kundenbindungsprogramm | Loyalty program | Fluggesellschaft | Airline |
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