The fundamentals of fashion management

Susan Dillon

The business of fashion : a global perspective -- Fashion forecasting and trend prediction -- Introduction to the principles of fashion management -- Fashion transition -- Fashion marketing and communication -- The fashion machine -- Fashion entrepreneurship and management

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Year of publication:	[2018] ; Second edition
Authors:	Dillon, Susan
Publisher:	London : Bloomsbury Visual Arts
Subject:	Textilhandel \| Textile distribution \| Management \| Marketing \| Modebranche \| Bekleidungswirtschaft \| Produktentwicklung
Description of contents:	Table of Contents [gbv.de]

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Extent:	vii, 192 Seiten Illustrationen, Diagramme
Series:	Fashion
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Einführung
Language:	English
Notes:	Literaturverzeichnis: Seite 187 Revised edition of the author's The fundamentals of fashion management, 2011
ISBN:	978-1-4742-7121-9 ; 978-1-350-03083-1 ; 978-1-4742-7122-6
Classification:	Modedesign ; Textilindustrie
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10011885063