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Retail marketing
Rosenbloom, Bert, (1981)
Patronage behavior and retail management
Darden, William R., (1983)
Retail management strategy. Selected readings
Rachman, David Jay, (1970)
Fashion adoption : a rebuttal to the "trickle down" theory
King, Charles W., (1965)
The innovator in the fashion adoptation process
Mode und Gesellschaftsstruktur
King, Charles W., (1976)