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THE GLOBE What the surprising success of Spain's global giants can teach us.
Guillén, Mauro F, (2010)
DIE JUNGEN WILDEN - INTERNATIONALISIERUNG: Aufstrebende Konzerne pfeifen bei der Expansion auf Strategie.
Guillén, Mauro F, (2012)
THE GLOBE - Execution as Strategy - Emerging giants find success by focusing intensely on execution, expanding into new markets with abandon, and embracing chaos.