The impact of attitude strength on customer-oriented priority setting by decision-makers: An empirical investigation
Year of publication: |
2003
|
---|---|
Authors: | van Birgelen, Marcel ; de Ruyter, Ko ; Wetzels, Martin |
Published in: |
Journal of Economic Psychology. - Elsevier, ISSN 0167-4870. - Vol. 24.2003, 6, p. 763-783
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Publisher: |
Elsevier |
Saved in:
Online Resource
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