The Impact of Business-Cycle Fluctuations on Private-Label Share

This study investigates the cyclical dependence of private-label success in four countries. The results show that private-label share behaves countercyclically. Moreover, asymmetries are present in both the extent and speed of up- and down-ward movements in private-label share over the business cycle. Finally, part of private-labels’ share gain during contractions is found to be permanent

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Year of publication:	2013
Authors:	Lamey, Lien ; Deleersnyder, Barbara ; Dekimpe, M. G. ; Steenkamp, Jan‐Benedict EM
Publisher:	[S.l.] : SSRN
Subject:	Konjunktur \| Business cycle \| Belgien \| Belgium \| Handelsmarke \| Store brand \| Großbritannien \| United Kingdom \| Deutschland \| Germany \| Zeitreihenanalyse \| Time series analysis \| Marktanteil \| Market share

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Extent:	1 Online-Ressource (41 p)
Series:	ERIM Report Series Reference ; No. ERS-2005-061-MKT
Type of publication:	Book / Working Paper
Language:	English
Notes:	Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 18, 2005 erstellt
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014061709