The impact of CSR reputation and customer loyalty : the intervening influence of perceived service quality and trust

William Suley Menges, He Yuanqiong

Year of publication:	2019
Authors:	Menges, William Suley ; He, Yuanqiong
Subject:	Corporate Social Responsibility \| Customer Loyalty \| Perceived Service Quality \| Trust \| Corporate social responsibility \| Dienstleistungsqualität \| Service quality \| Beziehungsmarketing \| Relationship marketing \| Vertrauen \| Confidence \| Konsumentenverhalten \| Consumer behaviour \| Firmenimage \| Corporate reputation \| Kundenzufriedenheit \| Customer satisfaction \| Kundenbindung \| Customer retention

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