The Impact of Integration and Responsiveness on MNC Subsidiaries Market Orientation
| Year of publication: |
2012
|
|---|---|
| Authors: | Qu, Riliang |
| Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 10346193. - Vol. 25.2012, 3 (1.7.), p. 127-140
|