The impact of product modularity on new product performance : mediation by product innovativeness
Antonio K. W. Lau, Richard C. M. Yam and Esther Tang
| Year of publication: |
2011
|
|---|---|
| Authors: | Lau, Antonio K. W. ; Yam, Richard C. M. ; Tang, Esther |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 28.2011, 2, p. 270-284
|
| Subject: | Produktentwicklung | New product development | Innovation | Produktivität | Productivity | Modularisierung | Modularity | Theorie | Theory | Industrie | Manufacturing industries |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008933429