The impact of rack layout on visual experience in a retail store

Corinne H. Mowrey, Pratik J. Parikh & Kevin R. Gue

Year of publication:	2019
Authors:	Mowrey, Corinne H. ; Parikh, Pratik J. ; Gue, Kevin R.
Published in:	INFOR : information systems and operational research. - Abingdon : Taylor & Francis Group, ISSN 1916-0615, ZDB-ID 1468358-1. - Vol. 57.2019, 1, p. 75-98
Subject:	Retail layout \| exposure \| field of vision \| analytical models \| Einzelhandel \| Retail trade \| Konsumentenverhalten \| Consumer behaviour \| Ladengestaltung \| Store design

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