The impact of social networking and learning orientation on performance
Year of publication: |
2015
|
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Authors: | Pesämaa, Ossi ; Shoham, Aviv ; Khan, Muhammad Lal ; Muhammad, Irfan Jan |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 28.2015, 2, p. 113-131
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Subject: | B2B services | buyer-seller relationships in international markets | collaborative agreements | structural equation modeling | performance | Lieferantenmanagement | Supplier relationship management | Strukturgleichungsmodell | Structural equation model | Soziales Netzwerk | Social network | B-to-B-Marketing | Business-to-business marketing | Unternehmenserfolg | Firm performance |
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