The impact of technological complexity on consumers' perceptions of products made in highly and newly industrialised countries
| Year of publication: |
2002
|
|---|---|
| Authors: | Ahmed, Sadrudin A. ; d'Astous, Alain ; Eljabri, Jelloul |
| Published in: |
International marketing review. - Bradford : Emerald, ISSN 0265-1335, ZDB-ID 8597674. - Vol. 19.2002, 4, p. 387-407
|