The Impact of Virtual Worlds on Word-of-Mouth: Improving Social Networking and Servicescape in the Hospitality Industry
| Year of publication: |
2010
|
|---|---|
| Authors: | Kim, Jungsun ; Hardin, Andrew |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa : Taylor & Francis, ISSN 1936-8623, ZDB-ID 24937009. - Vol. 19.2010, 7, p. 735-754
|