The importance of retail atmospherics in B2B retailing: the case of BOC
Year of publication: |
2008
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Authors: | Noad, Jeremy ; Rogers, Beth |
Published in: |
International journal of retail & distribution management. - Bradford : Emerald, ISSN 0959-0552, ZDB-ID 10268844. - Vol. 36.2008, 11-12, p. 1002-1014
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