The influence of causal conditional reasoning on the acceptance of product claims
Elise Chandon; Chris Janiszewski
| Year of publication: |
2009
|
|---|---|
| Authors: | Chandon, Elise ; Janiszewski, Chris A. |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 35.2008/09, 6, p. 1003-1011
|
| Subject: | Beschwerdemanagement | Complaint management | Produktqualität | Product quality | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003861950