The influence of cultural thinking style on consumer cognitive complexity underlying wine purchase decisions
Byung-Joon Choi (Pantheon-Assas Paris II University, France)
| Year of publication: |
July/August 2016
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|---|---|
| Authors: | Choi, Byung-Joon |
| Published in: |
The journal of applied business research. - Littleton, Colo. : CIBER Research Inst., ISSN 0892-7626, ZDB-ID 1107555-7. - Vol. 32.2016, 4, p. 1257-1271
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| Subject: | Cultural Thinking Style | Wine-Buying Decision-Making | Cognitive Linkages | Consumer Cognition | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Kulturelle Identität | Cultural identity | Wein | Wine |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011557867