The influence of manufacturer encroachment on the supply chain : the conditional role of traditional retailer retail service investment
Zijian Zhang, Yuanying Xu and Lijiao Meng, and Renjie Luo and Jun Huang
| Year of publication: |
2024
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|---|---|
| Authors: | Zhang, Zijian ; Xu, Yuanying ; Meng, Lijiao ; Luo, Renjie ; Huang, Jun |
| Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 36.2024, 11, p. 3317-3333
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| Subject: | Channel model | Manufacturer encroachment | Retail service investment | Stackelberg game | Lieferkette | Supply chain | Einzelhandel | Retail trade | Industrie | Manufacturing industries | Vertriebsweg | Distribution channel | Spieltheorie | Game theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJML-01-2024-0109 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015211002