The influence of purchase-related risk perceptions on relationship commitment
Juha Munnukka and Pentti Järvi
| Year of publication: |
2015
|
|---|---|
| Authors: | Munnukka, Juha ; Järvi, Pentti |
| Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 43.2015, 1, p. 92-108
|
| Subject: | Organizational buying | Perceived risk | Procedural control | Relationship commitment | Risiko | Risk | Risikopräferenz | Risk attitude | Beziehungsmarketing | Relationship marketing | Wahrnehmung | Perception | Mitarbeiterbindung | Employee retention | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Lieferantenmanagement | Supplier relationship management | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010510584