//-->
PLS–SEM in business promotion strategies. A multigroup analysis of mobile coupon users using MICOM
Carranza, Rocío, (2020)
What influences consumers' intention to purchase organic personal care products? : the role of social reassurance
Zollo, Lamberto, (2021)
An analysis of the scientific literature produced on bank marketing through bibliometrics and scientific mapping – what has been the role of sales in banking?
Sánchez-Camacho, Carlos, (2020)