The innovation value canvas : a guide to defining value propositions and target customers for commercialization of technological innovations
Hossein Mahdavimazdeh, Loren Falkenberg and Madelynn Stackhouse
| Year of publication: |
2020
|
|---|---|
| Authors: | Mahdavimazdeh, Hossein ; Falkenberg, Loren E. ; Stackhouse, Madelynn |
| Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 24.2020, 2, p. 2050012-1-2050012-29
|
| Subject: | Business model | core and peripheral values | value proposition design | technology push | technological innovation | Geschäftsmodell | Innovationsmanagement | Innovation management | Innovation | Betriebliche Wertschöpfung | Value creation | Technischer Fortschritt | Technological change | Kundenwert | Customer value |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1142/S1363919620500127 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012251316