The integration of the third generation balanced scorecard with a student loyalty model to enhance financial performance in higher education
Eman Farag, Mamdouh Elkady, Khaled Hussainey
| Year of publication: |
2017
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| Authors: | Farag, Eman ; Elkady, Mamdouh ; Jussainey, Khaled |
| Published in: |
International journal of accounting, auditing and performance evaluation : IJAAPE. - Olney, Bucks. : Inderscience Enterprises, ISSN 1740-8008, ZDB-ID 2151669-8. - Vol. 13.2017, 4, p. 339-360
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| Subject: | third generation of balance scorecard | third GBSC | student loyalty model | SLM | higher education | key performance indicators | KPIs | Balanced Scorecard | Balanced scorecard | Performance-Messung | Performance measurement | Hochschule | Higher education institution | Studierende | Students | Betriebliche Kennzahl | Financial ratio | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011845685