The last frontier : market creation in conflict zones, deep rural areas, and urban slums
Year of publication: |
2010
|
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Authors: | Anderson, Jamie L. ; Markides, Constantinos ; Kupp, Martin |
Published in: |
California management review. - Thousand Oaks, CA : Sage Publishing on behalf of The University of California Press, ISSN 0008-1256, ZDB-ID 222930-4. - Vol. 52.2009/10, 4, p. 6-28
|
Subject: | Wirtschaftswachstum | Economic growth | Marktforschung | Market research | Corporate Social Responsibility | Corporate social responsibility | Entwicklungsländer | Developing countries |
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