The little book of impact investing : aligning profit and purpose to change the world
Priya Parrish
"The Little Book of Impact Investing will be an introduction to impact investing for all types of investors who aspire to do a little more than just profit from their investments.. It will explore some of the more fundamental questions like what impact investing is and isn't; who are today's impact investors; the origins of impact and the historical context that created it; and what impact investing is seeking to do. 2. Next the book will explore the impact opportunity set for investors. This will include discussions on how impact investing is practiced across the private and public markets; how impact aligns with modern portfolio theory; what to think about DEI and climate investing; as well as an exploration of some of the more recent impact controversies such as ESG and "woke" capitalism. Finally, the book will show investors how to take action. It will serve as a primer on how to go about becoming an impact investor; how philanthropy can fit into impact investing; why impact actually works to create better businesses; if you're in a corporate or a family office, how to bring along the older generation into impact; where and when you might need impact experts; and finally, why impact investing is the future of capitalism."
