The management game of communication
Year of publication: |
2016
|
---|---|
Authors: | Brønn, Peggy Simcic |
Other Persons: | Romenti, Stefania (contributor) ; Zerfaß, Ansgar (contributor) ; Villa, Virginia (contributor) |
Publisher: |
Bingley, U.K. : Emerald |
Subject: | Spieltheorie | Game theory | Kommunikation | Communication | Nash-Gleichgewicht | Nash equilibrium |
Extent: | 1 online resource (xviii, 297 p.) |
---|---|
Series: | Advances in public relations and communication management. - Bingley : Emerald Group Publishing Limited, ISSN 2398-3922, ZDB-ID 2872937-7. - Vol. v. 1 |
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-1-78635-715-1 ; 978-1-78635-716-8 |
Other identifiers: | 10.1108/S2398-391420161 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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