The market that never was: Clashing frames and failed coalitions in mobile payments
Year of publication: |
2010
|
---|---|
Authors: | Ozcan, Pinar ; Santos, Filipe Manuel Simões D. |
Publisher: |
Barcelona : IESE Business School |
Subject: | Technischer Fortschritt | Technological change | Elektronisches Zahlungsmittel | Electronic payment | Geschäftsmodell | Business model | Beziehungsmarketing | Relationship marketing | Erfolgsfaktor | Success factor | Ressourcenabhängigkeits-Ansatz | Resource dependence approach |
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