The marketing revolution
Robert J. Keith
| Year of publication: |
1969
|
|---|---|
| Authors: | Keith, Robert J. |
| Published in: |
Marketing classics : a selection of influential articles. - Boston : Allyn, Bacon. - 1969, p. 83-89
|
| Subject: | Absatztechnik | Marketing | Marktwirtschaft | Market economy | Wirtschaftsgeschichte | Economic history | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Notes: | aus: Journal of Marketing 1960, Jan. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002190107