The mediating effect of relationship quality on the transaction cost-export performance link : Bangladeshi exporters' perspectives
Year of publication: |
2015
|
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Authors: | Ahamed, A. F. M. Jalal ; Stump, Rodney L. ; Skallerud, Kåre |
Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 2126179-9. - Vol. 14.2015, 2, p. 152-169
|
Subject: | partial least squares (PLS) | relational exchange theory (RET) | RELQUAL | specific assets | uncertainty | Partielle kleinste Quadrate | Partial least squares | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Strukturgleichungsmodell | Structural equation model |
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