The mediating role of relational benefit between service quality and customer loyalty in airline industry
Po-Tsang Chen and Hsin-Hui "Sunny" Hu
Year of publication: |
2013
|
---|---|
Authors: | Chen, Po-tsang ; Hu, Hsin-hui |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 24.2013, 9, p. 1084-1095
|
Subject: | service quality | relational benefits | customer loayalty | airline industry | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Fluggesellschaft | Airline | Kundenzufriedenheit | Customer satisfaction | Luftverkehr | Air transport | Taiwan |
Saved in: