The micro foundations of social media use : artificial intelligence integrated routine model

Arsalan Mujahid Ghouri, Venkatesh Mani, Mirza Amin ul Haq, Sachin S. Kamble

Year of publication:	2022
Authors:	Ghouri, Arsalan Mujahid ; Mani, Venkatesh ; Ul Haq, Mirza Amin ; Kamble, Sachin S.
Published in:	Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 144.2022, p. 80-92
Subject:	AI \| B2B \| Microfoundations of social media use \| Process \| Routine \| Social Web \| Social web \| Künstliche Intelligenz \| Artificial intelligence \| Prozessmanagement \| Business process management

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