The mixed effects of participant diversity and expressive freedom in online peer-to-peer problem solving communities
Stefânia Ordovás de Almeida; Utpal M. Dholakia; José Mauro C. Hernandez; José Afonso Mazzon
| Year of publication: |
2014
|
|---|---|
| Authors: | Almeida, Stefânia Ordovás de ; Dholakia, Utpal M. ; Hernandez, José Mauro C. ; Mazzon, José Afonso |
| Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - Thousand Oaks, CA : SAGE Publishing, ISSN 1094-9968, ZDB-ID 1424950-9. - Vol. 28.2014, 3, p. 196-209
|
| Subject: | Service support | Online community | Peer-to-peer problem solving community | Knowledge management | Social identity | Freedom of expression | Customer education | Social Web | Social web | Wissensmanagement | Soziale Gruppe | Social group | Meinungsfreiheit |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010403993