The moderating effect of entrepreneurship orientation on new product innovation performance
Yi-Chuan Liao and Hongyan Zhao
| Year of publication: |
2020
|
|---|---|
| Authors: | Liao, Yi-Chuan ; Zhao, Hongyan |
| Published in: |
International journal of business. - Taichung, Taiwan : College of Management, Chaoyang University of Technology, ISSN 1083-4346, ZDB-ID 1315114-9. - Vol. 25.2020, 2, p. 195-213
|
| Subject: | entrepreneurship orientation | innovation capability | new product innovation performance | market orientation | technological knowledge | Innovation | Produktentwicklung | New product development | Entrepreneurship | Entrepreneurship approach | Innovationsmanagement | Innovation management | Marketingmanagement | Marketing management | Wissensmanagement | Knowledge management | Unternehmenserfolg | Firm performance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012249914