The nature and value of terroir products
Year of publication: |
2017
|
---|---|
Authors: | Charters, Stephen ; Spielmann, Nathalie ; Babin, Barry J. |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 51.2017, 4, p. 748-771
|
Subject: | Place marketing | Resource advantage | Terroir |
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