The need for adaptive processes of benchmarking in small business-to-business services
Year of publication: |
2010
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Authors: | Broderick, Anne ; Garry, Tony ; Beasley, Mark |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 0885-8624, ZDB-ID 6495503. - Vol. 25.2010, 5 (1.1.), p. 324-338
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