The organisation of external communication disciplines: An integrative framework of dimensions and determinants
| Year of publication: |
2001
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|---|---|
| Authors: | Cornelissen, J.P. ; Lock, A.R. ; Gardner, H. |
| Published in: |
International journal of advertising : the quarterly review of marketing communications. - Henley-on-Thames [u.a.] : World Advertising Research Center, ISSN 0261-9903, ZDB-ID 832054. - Vol. 20.2001, 1, p. 67-88
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