The Pragmatist's Guide to Corporate Lean Strategy : Incorporating Lean Startup and Lean Enterprise Practices in Your Business

Chapter 1: Get into the Entrepreneurial Mindset -- Part 1: Five Lessons from Lean Startup Thinking -- Chapter 2: Start with the Customer in Mind -- Chapter 3: Define and Communicate Mission and Vision -- Chapter 4: Synthesize an Integrative Operating Model -- Chapter 5: Identify Metrics that Matter -- Chapter 6: Pivot or Persevere -- Part 2: Five Techniques to Succeed -- Chapter 7: First 30 Days -- Chapter 8: First 90 days -- Chapter 9: First 12 Months -- Part 3: Lessons in Building a Corporate Startup -- Chapter 10: Achieve and Retain Leadership Support -- Chapter 11: Consider the Corporate Culture -- Chapter 12: Evangelize across the Enterprise -- Chapter 13: Summary.-.