The price is right? : guidelines for pricing to enhance profitability
Chiranjeev Kohli; Rajneesh Suri
| Year of publication: |
2011
|
|---|---|
| Authors: | Kohli, Chiranjeev ; Suri, Rajneesh |
| Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 54.2011, 6, p. 563-573
|
| Subject: | Preis | Price | Rentabilität | Profitability | Preismanagement | Pricing strategy | Verrechnungspreis | Transfer pricing | USA | United States | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009381878