The primacy of "what" over "how much" : how type and quantity shape healthiness perceptions of food portions
Year of publication: |
2019
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Authors: | Liu, Peggy J. ; Haws, Kelly L. ; Scherr, Karen ; Redden, Joseph P. ; Bettman, James R. ; Fitzsimons, Gavan J. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 65.2019, 7, p. 3353-3381
|
Subject: | health goal | goal means | quantity | portion sizes | healthiness perceptions | calories | attribute evaluation | Ernährungsverhalten | Eating habit | Gesundheit | Health | Wahrnehmung | Perception | Konsumentenverhalten | Consumer behaviour | Gesundheitsvorsorge | Preventive care |
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