The reputable firm : how digitalization of communication is revolutionizing reputation management
Pekka Aula; Jouni Heinonen
| Year of publication: |
2016
|
|---|---|
| Authors: | Aula, Pekka ; Heinonen, Jouni |
| Publisher: |
Cham [u.a.] : Springer |
| Subject: | Reputation | Firmenimage | Corporate reputation | Unternehmen | Öffentlichkeitsarbeit | Social Media |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | XII, 214 S. graph. Darst. 235 mm x 155 mm, 0 g |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-3-319-22007-9 ; 97833319220086 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011377902